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Don’t Take Attention For Granted!

Submitted by admin on Thu, 2017/10/12 - 11:35am

I had an epiphany today that clearly has been stuck in my brain for quite a while, which is that, oh, right, the biggest companies in the world, the biggest advertisers in the world, have been taking attention for granted.

This friction that I’m feeling between the way that I’m marketing against attention and the way that 90% of the market that actually has money is spending against attention is the fact that I don’t take for granted the things that everybody else is taking for granted, which is very simply the attention itself

Read Complete Article Thursday, October 12, 2017