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Geri Stengel

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Wednesday, May 24, 2017 - 5:20pm
What you don’t know can hurt you. Check out all your options when looking for funding.
Wednesday, May 17, 2017 - 11:40am

Some say entrepreneurship is a lonely journey. Others know that those who are successful consult advisorsmentors and sponsors, professionals and peers

Whether you are asking for help during the busiest time of day or in the dead of night, you want someone who is always there for you. You want someone who will never complain if you ask a lot of questions and won’t judge you if your questions seem silly to him or her. That new pal for entrepreneurs is Alice.

Wednesday, May 10, 2017 - 5:10pm

In honor of Mother’s Day this Sunday, I’m revisiting a favorite topic — paid leave — and its importance to women entrepreneurs. (It’s important to everyone, too, but I write about female entrepreneurship.)

The jobless rate is at a 10-year low as hiring grows reports The New York Times. Competition for talent will toughen. So, to the one million plus women-owned firms, which employ more than eight million people, you’re going to have to compete to attract and retain top talent.

Wednesday, May 3, 2017 - 11:40am
Women, and black women in particular, have an uphill battle for funding no matter how innovative and successful they are.
Wednesday, April 26, 2017 - 11:40am
Corporate social responsibility has become a must-have for businesses large and small. And it’s easier to do now.
Wednesday, April 19, 2017 - 5:10pm

Women have the reputation of being reluctant to take risks. What if it isn’t an aversion to taking chances but good judgement? Lisa Brown Alexander, president and CEO of Nonprofit HR, proves it’s not just good judgement, it’s smart business.

One size doesn’t fit all when it come to the “when,” “which kind” and “how much” financing to seek. The decision to seek outside financing is influenced by many factors including:

Wednesday, April 12, 2017 - 11:42am
From idea to scaling, this incubator-accelerator has entrepreneurs covered, even those who aren’t white males from the Ivies.
Wednesday, April 5, 2017 - 11:40am

Pitching is a critical skill for entrepreneurs. It’s an opportunity to persuade angel and venture capital investors of your company’s investment potential. However, the truth is that no matter how good your idea, it is the entrepreneur that the investor is investing in.

Like it or not, men are more likely to invest in companies pitched by men than women. It’s called homophily. People of the same gender, race and/or ethnic group tend to associate and bond with each other. Homophily isn’t the only reason men get more funding than women. Behavior also plays into the likelihood of a female founder receiving equity funding.

Wednesday, March 29, 2017 - 11:40am
Women -- especially the hardest working -- need to relax. And, like other needs, it is a market niche.
Wednesday, March 22, 2017 - 11:40am

The White House wants to cut $43.2 million — 5% — from the Small Business Administration's (SBA) budget, according to The Washington Post. The reduction would eliminate $12 million in technical assistance grants, drastically cut funding to Community Development Financial Institutions (CDFIs),  and decrease the amount of loan guarantees to small-business owners from $46 million to $45 million.

Wednesday, March 15, 2017 - 5:10pm

Bold women with big dreams are revving up the economy and investors are finally noticing.Dreaming big and being bold may not have been seen as ladylike a few year ago. But, as Bob Dylan said, “the times they are a-changin'.” More and more women, like Tory Burch, are publicly owning their ambition.

Thursday, March 9, 2017 - 5:10pm
If you want to make life easier with an innovation, you may have a TV show coming your way, especially if you target underserved markets.
Wednesday, March 1, 2017 - 5:10pm

If each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants.”
-- David Ogilvy founder of Ogilvy & Mather, and considered to be the father of advertising.

These are the words that Julie Billings-Nguyen, founder of Odessa PR lives by. It’s how her startup firm was able to compete with firms like Edelman to attract giants to her team. Billings-Nguyen couldn’t compete with an Edelman based on salary. Instead, she found people  who were aligned with her values.  

Wednesday, February 22, 2017 - 11:30am
Experience matters when it comes to business success. If you’ve been there, you know how it can be done better.
Wednesday, February 15, 2017 - 5:10pm
A good reputation and strong product can overcome the reluctance of investors.
Wednesday, February 8, 2017 - 5:10pm

Dreams can be practical and when they are realized, they can change the game for many.

Wednesday, February 1, 2017 - 5:10pm
Winning a business competition can bring much more than prize money to a small business. It can change everything.
Wednesday, January 25, 2017 - 5:10pm

You may think that exporting is just for the big boys, but the truth is that approximately 98% of United States exporters are small- to mid-sized businesses, accounting for one-third of United States exports, according to a report by the U.S. Department of Commerce. The number of small- to mid-sized exporters has tripled over the past two decades. Yet, less than 1% of America’s nearly 30 million companies export, according to the International Trade Administration.

 
Wednesday, January 18, 2017 - 5:10pm
The game has changed for entrepreneurs and investors: You can use your social network to get money and to share your success.
Wednesday, January 11, 2017 - 5:10pm

Like everywhere else, there’s a gender gap when it comes to prime time TV. Women are less likely than men to be seen at work and actually working, according to Boxed In 2015–16: Women On Screen and Behind the Scenes in Television. Women are more likely to be characterized as looking for love, while men are more likely to be work-oriented. Male characters were nearly twice as likely as female characters to be portrayed as leaders.

I write about the success factors of women entrepreneurs. I am president of Ventureneer, a digital media and market research company that helps corporations reach small businesses through thought leadership. My book, Forget the Glass Ceiling: Build Your Business Without One, provides women entrepreneurs practical advice for overcoming the barrier they face. I was named a 2012 and 2013 Small Business Influencer for my articles about the success factors of women entrepreneurs