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Digital Marketing

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Whether youre a CEO, CFO, COO, product manager, investor, or marketer, having a strong grasp of analytics and metrics is an essential tool to have at your disposal. In this class, youll learn how to use the right analytics to grow your business, motivate your team, and communicate a coherent story to stakeholders using hard numbers. Youll learn about revenue modeling, analytics tool evaluations, marketing unit economics, metrics-driven activity prioritization, and stakeholder communication using metrics.

Tuesday, October 9, 2018 - 6:30pm
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Whether youre a CEO, CFO, COO, product manager, investor, or marketer, having a strong grasp of analytics and metrics is an essential tool to have at your disposal. In this class, youll learn how to use the right analytics to grow your business, motivate your team, and communicate a coherent story to stakeholders using hard numbers. Youll learn about revenue modeling, analytics tool evaluations, marketing unit economics, metrics-driven activity prioritization, and stakeholder communication using metrics.

Tuesday, September 25, 2018 - 6:30pm

You probably have heard about Masterclass and other websites offering online training. Have you ever thought about selling your own online course? Developing your own online training will provide you with an expert positioning, free traffic and ready to buy customers. This three-part series workshop will take you from idea to action and teach you how to create an online training program of your skills and expertise.

Tuesday, April 24, 2018 - 9:00am
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This two hour class will give you a new framework to think about how to create meaningful connections between your brand and your customers and your customers with each other. The Social Object is the reason two people are talking to each other, as opposed to talking to somebody else. And social objects, as a marketing tool for your business, can be a highly effective way to grow a referral engine that results in sales, but isn’t sales-y. Why? Because social objects begin with story. Intrigued? Join us.

Thursday, October 29, 2015 - 1:00am

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