Showing 1 - 20 of 3227 Courses
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Understanding metrics, stats and social analytics is key to creating, monitoring and adjusting social strategy and goals. With this in mind, digital marketers must know what they are looking for, which stats impact their previously set goals and how they can use analytics to fine-tune their content, engage with users and enhance their social presence. This class will cover the basics of understanding social metrics, their importance and how to use them to make stand out social presences, topnotch campaigns and stronger connections with users.

Saturday, March 24, 2018 - 10:00am
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User experience is how a person feels when interfacing with a system, product, or service. But what makes User Experience Design (UX) different from user interface design? It’s all about the process, which relies heavily on user research, prototyping, and user testing, among other things. Join us for a free introduction to UX Design, where we will cover the following topics:

Thursday, March 1, 2018 - 6:00pm
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Using cutting-edge techniques and platforms like social media, paid ads, email marketing and Google Analytics to acquire users in a digital marketing campaign.

Wednesday, May 30, 2018 - 6:00pm
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Apply tools like Adobe Illustrator, Sketch, and InVision to create UX documentation for digital product; conduct research to gain insights into customer behavior.

Tuesday, May 22, 2018 - 6:00pm
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Learn to present and communicate data-driven insights via SQL, Excel, and Tableau. Create data visualizations and dashboards.

Tuesday, May 22, 2018 - 6:00pm
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Gain the skills to launch a career in web development, from Javascript to Ruby on Rails. Build websites, APIs, interactive applications, and more.

Monday, May 21, 2018 - 9:00am
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Master the universal language of the web. Learn how to create advanced interactive web experiences with JavaScript.

Tuesday, May 15, 2018 - 6:30pm
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Use HTML5, CSS3, JavaScript, jQuery, GitHub and Sublime Text to program and lay out a fully responsive, interactive website.

Tuesday, May 15, 2018 - 6:30pm
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Master the basics of machine learning to forecast what's next: predict patterns from large datasets using Python.

Tuesday, May 15, 2018 - 6:30pm
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Apply fundamental tools of visual communication ー typography, color and layout ー to design beautiful digital products in Photoshop.

Monday, May 14, 2018 - 6:00pm
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Guide a product through its lifecycle via lean methodologies that yield viable, market-ready products that anticipate user needs.

Monday, May 14, 2018 - 6:00pm
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Begin a career in UX with a grounding in research and design skills, from personas to prototypes. Build a portfolio rich with innovative insights.

Monday, May 14, 2018 - 9:00am
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Using cutting-edge techniques and platforms like social media, paid ads, email marketing and Google Analytics to acquire users in a digital marketing campaign.

Tuesday, May 8, 2018 - 6:00pm
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Guide a product through its lifecycle via lean methodologies that yield viable, market-ready products that anticipate user needs.

Monday, May 7, 2018 - 9:00am
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Bring your creative ideas to life with Adobe InDesign, the professional page layout standard, used by designers and production professionals to design, preflight, and publish a broad range of documents such as brochures, catalogs, magazines and books. InDesign allows you to lay out and design multiple page documents. This workshop is designed to get you up and running with Adobe InDesign in one day. The focus will be on step-by-step instruction leading students through the most important tools and concepts in InDesign.

Saturday, March 31, 2018 - 10:00am
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Facebook is a juggernaut with over 1.44 billion monthly active users in Q1 2015. In this workshop, you will get insights and practical lessons from the field and you’ll learn how to make the most of Facebook advertising. We’ll focus on highly specific hacks that will help you cut through the noise and acquire new users to grow your business. From the anatomy of a high-converting ad to optimization tips to suggested resources, you’ll come out of this workshop knowing a more clever and effective way to run Facebook ads.

Thursday, March 22, 2018 - 2:00pm
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Are you a creative or entrepreneur that wishes you could speak tech with your web development team? Maybe you wish you could code a bit yourself? Programming for Non-Programmers is workshop series at General Assembly designed to help non-programmers communicate more efficiently with developers or to help aspiring developers get started.

Tuesday, March 20, 2018 - 6:30pm
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*How has tech transformed the new workforce into what it is today? At our panel for veterans, discover new ideas and innovations to embrace in your next role.* **Overview:** General Assembly is committed to training individuals in relevant, in-demand topics such as coding, data, design, and digital marketing. Our event series for veterans highlights new skills, explores opportunities for professional growth, and builds connections with local leaders.

Monday, March 12, 2018 - 6:30pm

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