BrightLine switches on the industry’s largest network of broadcasting and cable channels, OTT delivery platforms and Demand-Side-Platforms for marketers to reach new levels of TV audience engagement and targeted ads
NEW YORK--(BUSINESS WIRE)--BrightLine, the market leader for Advanced TV, today announced that the company has completed a $20 million Series A round of financing. The lead investor behind this round is Fundamental Global Investors chairman Joe Moglia, also the chairman and former CEO of TD Ameritrade.
“We are excited to be part of this funding round. OTT is one of the fastest growing, and most watched spaces by Fortune 500 companies, as it unlocks massive marketing and business growth opportunities”
BrightLine is powering Fortune 100 companies with the industry’s most engaging and scalable advanced TV solutions in the age of streaming. The world’s leading brands, including AMEX, Home Depot, Estee Lauder, GM, Unilever, and Nat Geo, rely on BrightLine technology to reach millions of U.S. households with interactive TV ad campaigns that are distributed across Over-The-Top (OTT) platforms.
“BrightLine has become the de facto standard for Advanced TV marketing solutions. The Company is led by a strong CEO with an outstanding management team. BrightLine pioneered interactive TV solutions early on and developed a powerful technology platform and vast network of partners that bring audience engagement via connected TV to the next level,” said lead investor Joe Moglia.Read Complete Article