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Delivery management platform Bringg raises $10 million to help any business take on Amazon

Bringg, a startup taking advantage of the shift toward faster, more transparent on-demand delivery, has raised an additional $10 million in Series B funding, the company announced this morning. The funding was led by Aleph VC, and includes participation from Coca-Cola and prior investor Pereg Ventures.

Founded in 2013, Chicago-headquartered Bringg was started by Raanan Cohen, the former founder and CEO of MobileMax; and Lior Sion, previously the CTO of Gett and The idea was to provide businesses an easier way to offer an Amazon- or Uber-like level of visibility into their own delivery operations, including consumer-facing features like delivery notifications, the ability to track a driver on a map, driver-to-customer communications, star ratings and more.

For businesses using Bringg’s solution, they’re able to optimize and prioritize their routes and deliveries more efficiently, in real time — something that allows them to better compete with the likes of Amazon, explains Sion.

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