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Keemotion Scores David Stern Backing, Eyes Opportunities Beyond Sports

Keemotion's automated production technology at work during a basketball game.

Keemotion, the company behind a new automated filming technology for sports competitions, announced a $3.6 million Series A funding round Wednesday that includes investment from former NBA commissioner David Stern.  

Keemotion CEO Milton Lee told SportTechie that the company will use this latest round to bolster its research and development team as it begins to expand into new sports beyond the five — basketball, ice hockey (it has an official partnership with the Buffalo Sabres), volleyball, handball and futsal — it’s in today.

Interestingly with this cash influx, Keemotion is also beginning to set its sights on potentially expanding beyond sports, with Lee saying the idea is to “eventually get into all sports and into non-sports related” industries.

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