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This NYC Startup Fully Automates Vendor Marketing in E-Commerce

Spotfront is an automated vendor marketing platform that gives retailers the ability to generate revenue by providing brands with tools to promote their products. The Spotfront SaaS solution, PromoteIQ, provides a significant revenue gain to the retailer over traditional ad network monetization. The 5-year-old company is growing rapidly and their PromoteIQ platform is already used by a number of leading retailers including Overstock and B&H Photo.

AlleyWatch chatted with CEO and cofounder Alex Sherman about the Startup and how they have been able to thrive in the crowded Martech space.

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