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Rent the Runway Is Growing Fast, and Struggling to Keep Up

Rent the Runway, the clothing rental startup that earned a $1 billion valuation earlier this year, is suffering from growing pains. The New York-based company has amassed a large following of customers who pay up to $159 a month to borrow pants, shirts and other everyday items or rent special-occasion dresses from labels such as Proenza Schouler and Diane von Furstenberg. But some aspects of the service haven’t kept up with growth, including satisfaction with clothing availability, technology systems and customer-service, according to people familiar with the matter.

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