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Bluum Inc.

Bluum: Product discovery for Parents. Consumer analytics for Brands.

Details

Website: http://bluum.com
Founded: 2011
Employees: 9
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Overview

bluum is the leading discovery service for moms featuring high-end mom & baby sample and full-size products. With its customized approach bluum helps moms find the right products for their kids - at the right time & matched to their needs and kids' developmental stages. Brands benefit from bluum's targeted sample placements and consumer analytics

Management

CEO

Markus W. Rauschnabel

Serial entrepreneur with 15 years of Internet business & start-up experience. As part of Executive team & MD USA IPO with Netlife AG (eBanking software tools) in 1999, start-up experience with stagebuilder (SaaS platform - sold 2001), efurnity (vertical search engine) & stylefactory (crowdsourced design platform), Masters Degree in Business Administration (Cologne) and Doctorate in Social Studies (Goettingen)

COO/CTO

Sebastian Reichelt

Having lived in New York for 6 years, Sebastian is co-founder and COO/CTO/CMO at bluum. Sebastian went to school for Systems Engineering in Germany and ETH Zurich in Switzerland, MIT's famous partner school, where he discovered his true passion: Building and growing new businesses. Sebastian holds a Master of Science degree from Chemnitz University of Technology and ETH Zurich, where he did research in information sciences.

Markus Rauschnabel

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