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How to Answer Product Marketing Questions in the PM Interview



1412 Broadway, 21st Floor
New York, NY 10018
United States


Saturday, December 7, 2019 -
9:30am to 12:00pm


**** RSVP @ **** This is an exclusive workshop, where you will get to sit in on one of our actual classes with Product Gym's members. There will be no more than 5 seats being offered. For those of us that are looking to transition into Product Manager position without a Technology background, answering Product Marketing questions can be seemingly impossible. In fact, our data indicate that these are the fourth most important questions for you to know during a Product Manager interview. This class will be instructed by a professional Product Marketing Manager and will go over the differences between a PM (Product Manager) and a PMM (Product Marketing Manager), and how to best prepare for the Product Manager interview from a Product Marketing Manager's perspective. Main Takeaways: What is Product Marketing? Product Lifecycle and Roles (Product Manager vs. Product Marketing Manager) Interviewing with the Product Marketing Manager Crafting the Best Answers to the Most Frequently Asked Product Marketing Questions Important Questions to Ask the Product Marketing Manager as a PM Interviewee Meet the Instructor: Allison Whaley Director of Product Marketing at Policygenius Inc. Allison is a Product Marketer whose work has spanned startups, fortune 100 firms, and the nonprofit sector. She loves launching customer-friendly solutions to complex problems, interacting with users, and promoting product features that rock. Allison is currently the Director of Product Marketing at Policygenius Inc. She has previously worked in product marketing for Northwestern Mutual, Citibank and GrowNYC. Allison received her MBA from NYU Stern School of Business. Disclaimer: This class is part of a 12-class cohort cycle with Product Gym, a Product Management Career Accelerator. Guest attendee tickets advertised in this Eventbrite are limited to two total classes per individual. If you are interested in attending more than two total Product Gym classes, please schedule a call with us at: **** RSVP @ ****