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Source4Style is the first online tradeshow for materials sourcing, connecting designers directly to a curated network of global suppliers.


Founded: 2010
Employees: 3
Quick Pitch:


The $400BN global material sourcing market is offline and fragmented. Up to 85% of designers’ time is spent sourcing due to infrequent tradeshows & ineffective online tools. Source4Style is the first online tradeshow showcasing top suppliers and their materials inventories to designers in 70+ countries. The platform offers a searchable marketplace to source materials from 30 countries and a trends portal featuring global design inspiration.


Co-Founder / CEO

Benita Singh

Benita started her career as cofounder of Mercado Global, linking women’s coops in Guatemala to brands like Whole Foods and Levi-Strauss. Under her leadership, Mercado won the Yale Entrepreneurial Society Business Plan Competition. She was named an Echoing Green Fellow and Laureate by the Cartier Women’s Initiative. As CEO, she maintains relationships with 45 suppliers, manages technology and oversees marketing reaching designers in 70 countries.

Co-Founder / CCO

Summer Rayne Oakes

Summer is a leading authority of sustainable design within the fashion industry. She has forged a values-based modeling career, working with brands from Payless to Aveeno on their sustainable sourcing and brand development. Her work extends into media with 3 years experience as Discovery Network Board Member and correspondent on Planet Green. As Chief Creative Officer, she serves a key role in marketing, business development and content creation.


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